BFM® Cookie Policy

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This Cookie Policy explains how BFM® Global use cookies and similar technologies to recognize you when you visit our websites (, and It explains what these technologies are and why we use them, as well as your rights to control our use of them. To make this site work properly, we sometimes place small data files called cookies on your device. 

What are cookies?

A cookie is a small text file that a website saves on your computer or mobile device when you visit the site. It enables the website to remember your actions and preferences (such as login, language, font size and other display preferences) over a period of time, so you don’t have to keep re-entering them whenever you come back to the site or browse from one page to another.

How do we use cookies?

We may use cookies to help us understand how users are engaging with our website, improve the relevance of our advertising campaigns and for conversion tracking. We use both session cookies and persistent cookies on our website. This helps us to optimize the content we produce for you.

Session cookies are temporary i.e., they are not stored on your computer. They are also used to understand if you are a first-time visitor or a returning visitor.

Our website uses technologies such as persistent cookies that are placed on your computer for a predetermined length of time. They are used to better understand the audiences using our website, which areas of our website are favored, and how users engage with them.

We may also use cookies from third-party vendors, such as Google, for the purposes of advertising relevant offers or information to you through other websites and social media after you have left our website. Also, some videos embedded in our pages use a cookie to anonymously gather statistics on how you got there and what videos you watched.

Enabling these cookies is not strictly necessary for the website to work but it will provide you with a better browsing experience. You can delete or block these cookies, but if you do that some features of this site may not work as intended.

Please note that if you entered our website from another website, the other website may use their own cookies to learn of your visit to us. We have no control over other websites' use of cookies to collect information.

In some of our newsletters and other communications, we may monitor recipient actions such as email open rates through embedded links within the messages. We collect this information to gauge user interest and to enhance future user experiences.

How to control cookies

You can control and/or delete cookies as you wish. You can delete all cookies that are already on your computer, and you can set most browsers to prevent them from being placed. If you do this, however, you may have to manually adjust some preferences every time you visit a site, and some services and functionalities may not work. If you would like to find out more information, please visit, or Please note that this does not opt you out of being served advertising. You will continue to receive generic advertisements.

Cookie Purpose  

Google Analytics

To understand how users, engage with our website by tracking user behaviour across the website.
Google Advertising (Remarketing, Google Display Network and Demographics and Interest Reporting) and Microsoft Bing Advertising To improve the relevance of our advertising campaigns by delivering relevant, personalized or interest-based advertisements. 
Hotjar and HubSpot To understand how users, experience our website. 

Video Analytics: YouTube, Vimeo and Voomly To understand how users, interact with our videos.

Social Engagement and Advertising: LinkedIn To improve the relevance of our advertising campaigns by delivering relevant, personalized or interest-based advertisements. 

Please contact us if you would like to know more about our Cookie Policy or privacy policy.